Product & Service Development

Business growth can be achieved through the introduction of new products or services, or by expanding the scope of existing offerings. As markets progress there are an increasing number of potential opportunities – for example, prepaid cards, contactless payments, and mobile commerce.

How can Accourt help?

Accourt has a strong heritage in product management and product development. As such we are particularly well-equipped to support our clients in the creation, launch and enhancement of new products and services.

Proposition Definition

The success of any potential innovation starts from a clear understanding of the target audience, their needs and how the proposed new offering will meet those needs and, crucially, how it will do so better than the competition.

Accourt has extensive experience working with clients to identify market opportunities, to develop distinctive new propositions and to translate those into live new services.

Requirements Capture and Analysis

Once the proposition for a new offering has been identified, the critical next step is to articulate the requirements for that offering, taking into account needs of all functions across a business as well as externally imposed requirements – for example legal and regulatory.

We are particularly proficient at engaging across a client organisation, documenting the identified needs in a structured manner, and facilitating the resolution of potentially contradictory requirements of different stakeholders.


Product and Technology Development

An organisation will often look to base its new offerings on solutions available from third parties, in which case the focus of activities is on selecting the right partner offering, with strong project management to ensure successful implantation.

However, if no suitable external solutions are available, it makes sense to develop a new product. Accourt’s consultants have experience with the development of strategic solutions in the financial services sector, including mission-critical extremely high volume payments processing capabilities.

Why Choose Accourt

We have a team of high calibre individuals who have successfully managed numerous Regulatory and Payment Scheme applications for organisations wishing to apply for full banking, electronic money and PI licences. Our seasoned experts have both the relevant IP, hands-on experience and operational know-how to ensure successful applications.

Strategic Expertise

Whether it’s helping organisations set strategic direction or review market opportunities, Accourt brings a wealth of experience and subject matter expertise to the payments space. One of the key differentiators at Accourt in assisting the payments industry with setting strategic direction is the strong subject matter expertise and practical operational know-how gained through deep managerial experience and P&L management.

Market Knowledge

Accourt brings real market knowledge across the payments value chain including providing organisations with market in-sights as well as assisting organisations to move into parallel markets or extending their current product set to address market segments previously underserved. At Accourt we pride ourselves on having the in-market geographic intimacy and breath of product expertise to assist in organising and implementing effective market entry plans  to achieve agreed business goals.


Accourt has built a reputation around its strong delivery capability, this has been achieved through marrying our subject matter expertise with proven project and programme management to deliver the desired client outcome. From product/vendor selection right through to programme delivery and business as usual, Accourt has the skills and knowledge to de risk and underwrite the success of projects in the payments industry.

Operational Effectiveness

Accourt assists clients with improving their operational effectiveness through cost reduction, streamlined processes and improved revenue contribution. Whether it’s benchmarking current performance against best in class or looking to reduce cost through operational efficiencies, Accourt has a wealth of operational expertise, performance data and proven processes to help organisations achieve their business goals.