Accourt has specific and proven expertise in payments, including card systems, together with effective management practices and processes and is well placed to assist clients to develop effective strategies for:


Customer Acquisition & Retention

Customer Acquisition: we support clients to develop effective processes to identify appropriate target segments, as well as marketing campaigns to ensure effective acquisition.

Cardholder Activation: we assist issuers to ensure newly issued cards are activated and used, as well as identifying strategies for activating cards that have remained dormant for some time.

Usage: we deploy proven marketing campaigns that drive usage both domestically and in a cross-border environment.

Customer Retention: we provide effective segmentation strategies and techniques to enable financial institutions to retain and enjoy the strong revenues that are yielded from an effectively managed account base.

Loyalty Programmes: we work with financial institutions and retailers to provide differentiated loyalty solutions that are valued by cardholders whilst adding to the bottom line of the programme owners.

Why Choose Accourt

We have a team of high calibre individuals who have successfully managed numerous Regulatory and Payment Scheme applications for organisations wishing to apply for full banking, electronic money and PI licences. Our seasoned experts have both the relevant IP, hands-on experience and operational know-how to ensure successful applications.

Strategic Expertise

Whether it’s helping organisations set strategic direction or review market opportunities, Accourt brings a wealth of experience and subject matter expertise to the payments space. One of the key differentiators at Accourt in assisting the payments industry with setting strategic direction is the strong subject matter expertise and practical operational know-how gained through deep managerial experience and P&L management.

Market Knowledge

Accourt brings real market knowledge across the payments value chain including providing organisations with market in-sights as well as assisting organisations to move into parallel markets or extending their current product set to address market segments previously underserved. At Accourt we pride ourselves on having the in-market geographic intimacy and breath of product expertise to assist in organising and implementing effective market entry plans  to achieve agreed business goals.


Accourt has built a reputation around its strong delivery capability, this has been achieved through marrying our subject matter expertise with proven project and programme management to deliver the desired client outcome. From product/vendor selection right through to programme delivery and business as usual, Accourt has the skills and knowledge to de risk and underwrite the success of projects in the payments industry.

Operational Effectiveness

Accourt assists clients with improving their operational effectiveness through cost reduction, streamlined processes and improved revenue contribution. Whether it’s benchmarking current performance against best in class or looking to reduce cost through operational efficiencies, Accourt has a wealth of operational expertise, performance data and proven processes to help organisations achieve their business goals.